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Coupon Marketing Strategy: The Ultimate Guide

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Field-tested Happy Hours ideas that will boost your sales

In this article, we’ll go through some 'happy hours' inspiration from various industries and learn the main steps of profitable 'happy hour' promotion setup.

Go beyond Headless CMS - meet Headless Commerce

You found out about Headless CMS, you loved it, and you’re pushing it forward in your organization, right? After all, no modern customer-facing product can grow without the flexibility given by API-first tools. Faster go-to-market, full omni-channel approach, easier customer journey personalization — that’s too many gains to ignore this trending approach. What if I told you that you can get the same results in other parts of the e-commerce ecosystem? Meet Headless Commerce.

The dark side of the product bundling

Netflix, Microsoft, McDonald’s, Amazon… the list of market giants offering bundles has no end. All these brands and retailers need to face up the challenge of personalization which is critical for successive product bundling today. Are you ready to chase the giants and make the most of personalized bundles? Read on and learn how to fasten sales in time.

Here’s the secret of efficient referral programs

Do you know that personalized referral marketing generates 3-5x higher conversion rates than any other channels? Sure you do. But do you know how to build a truly personalized referral program? Or, how to measure the success of your referral marketing personalization efforts? Read on to find the answer.

How to Create a Referral Program That Works

This infographic shows three techniques for upgrading your referral marketing and turning more recommendations into conversion growth.

Do you want to make personalized promotions? Try Voucherify!

Retailmenot Report: Turn market data into successful promotion strategy for 2019

Case Study: Main e-commerce challenges for beauty brands in 2019 and how KIKO Milano overcame them

The Decoy Effect: A Pricing Strategy You Don’t Want To Overlook

It’s common sense to want your product to look good, and one tried-and-true way to make that happen has always been through contrast. If you can compare your product favorably against a competitor’s product, then you should do it.

7 examples of marketing automation that improve customer journey

Automation has potential to increase conversion rate even by 15%. It allows marketing teams to achieve better productivity and also maximize the value of every lead. The management of cross-channel traffic and multi-level funnel becomes straightforward and easily controlled.

Promotional messages designed to increase conversion rate

Promotion success starts from having a clear goal in mind. Then, you need to choose an incentive, design a message, and finally, figure out the marketing channel. Every coupon or discount that is unable to reach its target is pointless. Looking for field-tested tips, we asked digital marketing experts, entrepreneurs, and business owners to share their insights. In this post, we'll try to put them together into an effective strategy for sharing promotions with end customers.

Personalized promo campaigns convert

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