How to build your own promotion engine?
A comprehensive list of features and enablers to think about when you plan building or buying a promotion engine software. Read more
Planning sales promotions on your digital transformation journey
Insights on digital sales promotions and how to go digital with the help of an API. A case study from the top e-commerce company and their road towards digitization of promotions. Read more
COVID-19 economic crisis – why and how to move to DTC online sales as a manufacturer?
Coronavirus impact on retailers and manufacturers. Why should you move to direct to customer sales? Strategies to adapt if you are moving to DTC sales online. Read more
Direct-to-consumer retail and promotional strategies for manufacturers and how to implement them
How to move to direct sales without causing a channel conflict or a price war? The most important lessons learned from the best D2C companies and manufacturers who have tried it. Read more
COVID-19 – Ensuring business continuity with mass refunds to gift cards.
How to deal with mass refunds, cancellations and managing claims during the COVID-19 crisis with smart gift vouchers? A step-by-step guide to automating mass refunds to gift cards using Voucherify Promotion Engine. Read more
What should you know about CMS as a CRM Manager?
Basic knowledge about CMS systems, content editing, technical lingo and some technical concepts to learn before your first encounter with your CMS developers. Read more
Tech is the future of work, but how to learn it? Talking to developers is a good place to start.
How to learn tech? Every well-paid CRM manager had the same answer — just talk to your software developers. What's the question? How did you learn the tech behind CRM and lifecycle marketing technology? Read more
How to use the cloud to build applications faster?
How to achieve code simplicity and receive fast feedback with API-first and cloud-based applications. Read more
Best promotion marketing integrations for Zapier and Voucherify – learn how to mix apps to automate your promotions and drive ROI.
See what are the top 7 uses of Voucherify integration with Zapier – stop wasting time and start automating today. Read more
How to Become a Product Manager? My story of moving from Digital Marketing to Product Management.
Demystifying Product Management. All you need to know about becoming a Product Manager and the necessary skills to keep the job and thrive. Read more