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MACH is the Future of E-commerce Architecture
Kate Banasik
Kate Banasik
February 22, 2021
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MACH is the Future of E-commerce Architecture

We are happy to share with you the results of the research done by MACH Alliance. 

“The research, conducted by DJS Research and commissioned by the MACH Alliance, the global not-for-profit organization dedicated to advocating for an open, best-of-breed technology ecosystem for enterprise solutions (which we are proudly part of), polled senior level technology decision-makers (CIOs/CTOs, VP/SVP, Senior Manager) across the US, UK and Germany regarding their plans to revamp, or retain, their enterprise architectures." 

Eighty-one percent of respondents expressed a strong intention to increase MACH (Microservice-based, API-first, Cloud-native, Headless) elements in their front-office architecture in the next 12-months. Geographically, those in the US indicated the greatest emphasis on this strong intention (US-based respondents: 59% vs. Germany-based respondents: 27%, for example). This is largely in response to the time and cost burden businesses face when needing to manage upgrades that come with the incumbent systems. More on that below. 

The heavy cost of upgrades (Hint: it's not only budgetary) 

The research made it clear that upgrades are putting a strain on budgets. A quarter of IT decision-makers surveyed said they spend over half of their IT budget on front-office upgrades. 

Mach alliance research

But it's not only about pressure on the budget. Upgrades are distracting IT teams from innovating, and that comes at a cost, too. Respondents said their teams spend an average of 40% of their time delivering front-office upgrades. That represents a huge portion of time that should be dedicated to innovation and improving customer experience but isn't.

Customer demands are the key driver toward greater MACH adoption 

Companies are struggling to meet evolving customer needs. More than half of respondents said they cannot deliver improvements to the customer/end user experience at speed with their current infrastructure. And only about 1/3 (35%) said their infrastructure is keeping up with customer demands. 

Mach Research

Improving CX is the largest driver in urging IT leaders to further explore MACH: 6/10 (63%) respondents said customer experience is the main driver of their transition to a modern MACH infrastructure, while 57% noted the ability to innovate faster and 55% noted the desire to improve competitive advantage as their top drivers. 

C-Suite drives the shift to composable

Ninety-four percent of those surveyed who hold c-suite titles said they would not maintain the status quo in the future regarding their intention to increase MACH investment.  

"We're extremely encouraged to see that c-level executives are driving the adoption of MACH across their organizations," said Matt Bradbeer, MACH Alliance co-founder. "The executive suite has clearly seen how a composable architecture can deliver real bottom-line impact, especially at a time when quickly adapting to evolving customer needs is so crucial. This modern approach allows a degree of flexibility, performance and cost savings we've not seen before."

So what's holding companies back? 

IT team resistance to change is the main barrier to moving to a MACH front-office infrastructure, according to respondents.

Mach research

Forty percent noted this as the top barrier within their organizations, followed by the length of time between making the initial investment and seeing long-term benefits, and dependence on current vendor for business continuity (tied for the second most commonly chosen option at 31%).

"We know there's still trust in the age-old way of doing things," said MACH Alliance President, Kelly Goetsch. "A new architectural approach means re-thinking and re-learning how things get done, and that takes a willingness to embrace change. That's a big part of why the MACH Alliance exists not only to advocate for this approach, but to counsel companies on how to go about bringing it into their own enterprise. Moving to a new digital maturity model is not a small undertaking, but it's worth it. And once the shift is made, things are easier going forward, for good."

To see the full report, visit

About the MACH Alliance

The MACH Alliance is a non-profit organization, governed by an independent board and does not endorse specific vendors, members or otherwise. The Alliance was formed in June 2020 to help enterprise organizations navigate the complex modern technology landscape. It aims to guide and show the business advantage of open tech ecosystems that are Microservices-based, API-first, Cloud-native and Headless. All MACH Alliance members meet certification principles that are published on the website.

Visit this post to learn more about why Voucherify is now a part of MACH Alliance.

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