Referrals made easy with API-first referral software

Take the road to exponential growth and lower customer acquisition costs with personalized referral programs that grow with you.
UI mock of the validation rules and a branded message with a referral code

Join over 350 companies who already use Voucherify

Affordable user acquisition with API-first referral marketing system
Maximize referral ROI
Use personalized rewards for optimal referral conversion. Precisely define when and how the referrers get their rewards.
Smart referral automation
Automate referral rewards
Send referral rewards automatically via any marketing channel of your choice.
Easy program tracking
Stay in the loop
Attribute referral profits, monitor leaderboards and overall performance with built-in analytics. 

Decide what referral success is for you

You call the shots of how the referral workflow should look like by setting up the success criteria of your choice. Run multi-tiered single- or double-sided referral campaigns with any milestones. Reward customer purchases or engagements, not just referral invites. These can be orders, sign-ups, social media mentions, or other event important for your business. 
See all referral features
UI shot of the refer-a-friend program builder.
Dashboard view for referral reward builder

Choose the right referral incentives

Build segments to target the right audience with relevant incentives and surprise users with unique rewards for both sides – the advocates and invited friends. Gamify the program structure by introducing tiers and milestones. Offer non-monetary rewards for each invited customer to protect your budget. Choose between:
  1. Discount codes or automatic discounts – percentage, amount, unit, and fixed amount.
  2. Free or discounted shipping.
  3. Product rewards & free samples.
  4. One-off & rechargeable gift cards.
  5. Free entry to giveaways and contests.
  6. Loyalty points.
  7. Anything else you want!

Send referral codes via any marketing channel

Our referral software will automatically send the right message to the right segment based on any trigger. Compose eye-catching referral templates with our email designer, landing pages builder or referral widgets. Deliver rewards automatically via any marketing channel:
  1. Broadcast & automated email.
  2. SMS & push notifications.
  1. Feed & in-app messages.
  2. Landing pages.
  1. Print & POS.
  2. Livechat & chatbot
  1. Social media.
  2. Marketing consents management API.
Explore integrations

Control every detail of your campaigns

Track performance through metrics like leaderboards or campaign performance. Monitor customer referrals, purchases, personal attributes, and their referral activity on your site or app. Protect your budget with anti-fraud mechanisms and set up expiry dates on referral codes and rewards.
UI shot of the top 5 referrers and referral program analytics.
Code snippet with the referral code redemption API call

Build your refer-a-friends program in weeks, not months

Thanks to API abstraction and comprehensive documentation, you can integrate Voucherify in one go or split the integration process into smaller chunks, allowing you to start small and continuously add more. After integrating, your marketing team can create and manage the program on their own without bothering the IT team.
For Developers


For Enterprise
Promotion implementation support from Voucherify team

Enjoy customized onboarding,
strategy consulting, and technical guidance

Auto-scaling promotion system for your team

Use enterprise-grade, dedicated infrastructure

Guaranteed performance for large-scale campaigns

99.99% uptime and round-the-clock support

GDPR and ISO compliance

Launch mission-critical projects with GDPR, CCPA, and ISO 27001 certified platform

Streamlined campaign management

Protect your campaigns with user roles and approval workflows

Multi-country and currency support

Expand into new markets with multiple currencies and country-based policies

Account security for enterprises

Implement customizable IP restrictions and SAML authentication

Enterprise-level promotion reporting

Get security reporting and data encryption out-of-the-box

How Ovo Energy launched a referral program in one development sprint

Using Voucherify software was really straightforward. The tool gives you so many options that whatever you have on your mind, probably you can do it with Voucherify.

Are you wasting time and money on digital promotions?

It’s time for a change.

Smart incentives throughout the customer journey

Save time on development, focus on growing your customer base instead