Fall Product Update: MCP, Shopify Plus & deeper control ahead of BFCM
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2025-09-24 12:00 am
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2025-09-29 12:00 am

Make loyalty feel like winning with gamification software

Turn everyday actions into dopamine boosts with gamification mechanics – trigger, track, and reward customer engagement the right way.

Build gamified flows via API
Trigger rewards from user events
Customize mechanics with metadata rules

Turn loyalty into a game

Voucherify lets you build event-based challenges, leaderboards, and reward mechanics, driving engagement while staying fully in control.

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Gamify anything your data can describe

Build fully tailored game flows like challenges, tiers, badges, and more, triggered by behaviors, purchases, or any event you define. If you can send it, you can gamify it.

Visual of custom challenges set with earning rules
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Make every action count

Keep customers engaged with one-time or recurring challenges that reward real behaviors. Break big goals into tiered milestones, track streaks, celebrate progress, and motivate users to keep climbing.

Visual of a gamified tiering and badges mechanism

Fuel competition with tiers

Motivate folks with progress tracking, leaderboards, and tier systems. Build community through friendly competition, showcase achievements with badges, and keep engagement high with dynamic activity feeds.

Visual of a loyalty leaderboard and progress tracking popup
Visual of custom challenges set with earning rulesVisual of a gamified tiering and badges mechanismVisual of a loyalty leaderboard and progress tracking popup
Challenges

Build custom time-limited loyalty challenges

Member ranking

Export member data to
build leaderboards

Time-limited fun

Use granular time limits to build recurring and flash activities

Progress tracker

Use APIs to build visual progress bars to keep users motivated

Mix and match

Combine loyalty programs, referrals, and incentives into a single experience

Custom rewards

Reward engagement with anything – from digital incentives to physical products

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Build fully custom gamification flows

Design gamified experiences your way, across any channel or journey. White-label everything and make gamification feel like a natural part of your product, brand, and stack.

Visual of an API-powered loyalty gamification
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Reward wins your way

Offer loyalty points, discounts, gifts, or exclusive perks as custom rewards for game achievements. With Voucherify, you can manage the entire reward logic in one place.

Visual of a loyalty reward selector offered by Voucherify rewards software
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Prove ROI, then boost it

Track performance across ecommerce, mobile, and in-store. Voucherify syncs progress in real time via API, so you can analyze engagement, spot drop-offs, and fine-tune mechanics to maximize ROI, not just to run more games, but grow revenue.

Visual of a tracking dashboard for a gamified loyalty program
Visual of an API-powered loyalty gamificationVisual of a loyalty reward selector offered by Voucherify rewards softwareVisual of a tracking dashboard for a gamified loyalty program

Built for the next era of incentives

Open, granular APIs

Access hundreds of purpose-built endpoints to build, manage, and scale incentives with ease. Voucherify’s Open API gives you full control, backed by detailed docs and ready-to-run Postman collections.

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API code snippet
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Postman collections

Test incentives instantly using curated Postman collections for every core API flow.

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SDKs

Build with ease using official SDKs for JavaScript, Python, PHP, Java, and more.

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Webhooks & event streaming

React to redemptions, fraud alerts, or customer actions in real time. Voucherify’s event-driven webhooks and Kafka connectors fire off workflows across your stack the moment things happen.

Visual of webhook builder in Voucherify
Visual of custom data model for incentives

Extensible data model

Add custom fields to customers, products, campaigns, redemptions, anything. Then build promo logic around
what actually matters to your business.

Fast & global

Voucherify delivers sub 50ms API responses, 99.99% uptime, and
auto-scaling that handles millions of requests.

Track status

Security & observability built in

Set who can do what, get approvals before anything goes live, and track every change. Enterprise-grade security baked in: ISO 27001, GDPR-compliant.

Visual showing user rules in Voucherify

Connected with your stack

Voucherify connects to anything with an API, seriously, anything. Your ecommerce, CRM, CDP, app, POS, you name it. We’ve got pre-built integrations for the usual suspects, but the real magic is how easily we plug into whatever tech stack you’ve built.

See all integrations

Recognized where it counts

Gartner features us for a reason: real product strength, not just promises. We're proud to be highlighted for what teams actually care about: speed to market, flexibility, and the ability to launch incentives that work.

Get the report
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FAQs

Voucherify Gamification Software

What is gamification software?
Tools that add game-like elements, points, badges, leaderboards, to apps and systems to boost engagement, motivation, and performance. It makes tasks more fun for users and helps brands lift revenue.
How does Voucherify gamification software work?
Voucherify provides dynamic tiers, digital wallets, custom reward actions (challenges), and granular segmentation to drive LTV. Build leaderboards, challenges, milestones, and more with our APIs. We also partner with gamification vendors (Wyng, Brame, Odicci) for templated widgets and mechanics while Voucherify handles rewards and redemptions.
Is there a limit to how many active campaigns I can manage?
No fixed limit. The platform handles large volumes smoothly, so you can iterate and test multiple campaign variants in parallel.
Do I need a developer to integrate Voucherify with my systems?
You can start fast with docs, sample code, SDKs, and connectors. Developers are recommended for custom setups or complex data mapping, and our Solution Integrator partners can help with production-grade builds.
Is Voucherify suitable for large-scale or enterprise campaigns?
Yes. Our cloud-native, scalable design supports high volumes and peak events (think Black Friday) with enterprise-grade reliability.

Are you optimizing incentives or just running them?