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Gift cards that sell, refund, reward & repeat

Use flexible gift card software to generate and manage hundreds of digital gift cards to refund, rewards, gift, and more.

Works online and in-store
Scale to millions instantly
Track usage and ROI

Not another gift card module, but
an API-first gift card engine

Voucherify is a powerful gift card API, enabling you to issue, manage, and track gift cards across online, in-store, and mobile touchpoints.

Generate gift cards at scale

Create millions of personalized gift cards in minutes. Define value, expiration, and redemption logic on your terms. Issue any format, text, barcode, QR code, for smooth redemption online or at the POS.

Visual of a gift cards builder

Put gift cards to work

Use gift cards as loyalty perks, referral rewards, refunds, or flexible payment methods. Create lifetime or one-time codes, offer rechargeables, and stack bonuses to nudge repeat spend.

Visual of a rewards builder for gift cards

Analyze, experiment, optimize

See how gift cards impact conversion, retention, and lifetime value. Run rapid A/B tests, personalize flows, and apply real-time decisioning to serve the right gift card at the right time.

Visual of gift card analytics dashboard
Visual of a gift cards builderVisual of a rewards builder for gift cardsVisual of gift card analytics dashboard
Different channels for gift card orchestration

Orchestrate gift cards across any channel

Trigger and deliver digital gift cards
at the right moment, through any touchpoint: email, SMS, app, POS, or webhook.

Visual showcasing gift card management

Control the full gift card lifecycle

Track every card from creation to redemption. Monitor balances, edit rules, or roll back redemptions instantly. Get full visibility into your liabilities, cardholder activity, and support cases.

Stacking and voucher governance visual

Take gift card governance seriously

Decide how gift vouchers stack and when they don’t. Set rules for exclusions, regional limits, and brand-specific combos.

Visual of API calls

Power gift cards at any scale

Issue and redeem millions of gift cards in real time, with sub-50ms response times, 99.99% uptime, and validation logic that enforces balance, limits, and conditions instantly.

Visual of in-store gift card redemption

Bring gift cards to every POS and touchpoint

Turn in-store moments into revenue. Distribute, redeem, and reload gift cards, whether scanned at the counter, tapped in a mobile app, or triggered by in-store behavior.

Visual of gift card API

Generate gift vouchers in minutes

Voucherify’s APIs, public docs, and Postman collections let you ship fast, launching gift cards alongside coupons, loyalty points, or referrals in a single flow.

Built for the next era of incentives

Open, granular APIs

Access hundreds of purpose-built endpoints to build, manage, and scale incentives with ease. Voucherify’s Open API gives you full control, backed by detailed docs and ready-to-run Postman collections.

Go to Docs
API code snippet

Postman collections

Test incentives instantly using curated Postman collections for every core API flow.

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SDKs

Build with ease using official SDKs for JavaScript, Python, PHP, Java, and more.

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Webhooks & event streaming

React to redemptions, fraud alerts, or customer actions in real time. Voucherify’s event-driven webhooks and Kafka connectors fire off workflows across your stack the moment things happen.

Visual of webhook builder in Voucherify
Visual of custom data model for incentives

Extensible data model

Add custom fields to customers, products, campaigns, redemptions, anything. Then build promo logic around
what actually matters to your business.

Fast & global

Voucherify delivers sub 50ms API responses, 99.99% uptime, and
auto-scaling that handles millions of requests.

Track status

Security & observability built in

Set who can do what, get approvals before anything goes live, and track every change. Enterprise-grade security baked in: ISO 27001, GDPR-compliant.

Connected with your stack

Voucherify connects to anything with an API, seriously, anything. Your ecommerce, CRM, CDP, app, POS, you name it. We’ve got pre-built integrations for the usual suspects, but the real magic is how easily we plug into whatever tech stack you’ve built.

See all integrations

Recognized where it counts

Gartner features us for a reason: real product strength, not just promises. We're proud to be highlighted for what teams actually care about: speed to market, flexibility, and the ability to launch incentives that work.

Get the report
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FAQs

Voucherify Gift Card Software

What is a digital gift card program and why use one?
Digital gift cards let customers buy or receive store credit to spend online or in-store. They drive new buyers and higher AOV. With Voucherify, you create, manage, and track cards end-to-end with real-time balances.

How to create and distribute gift cards with Voucherify?
Spin up unique codes with values and expirations, then send them via email or SMS, drop them into marketing campaigns, or deliver through your app or POS. Balances and redemptions update instantly.
Is there a limit to how many gift vouchers can I manage in Voucherify?
You can scale to millions if needed. Self-service plans support up to 100,000 unique vouchers per campaign, while enterprise plans offer custom limits.
How do Voucherify gift cards integrate with POS and ecommerce?
Use APIs and integrations to connect gift cards to your POS and storefronts such as commercetools, Shopify, BigCommerce, and more – so balances, transactions, and customer data stay in sync.
What currencies do Voucherify gift cards support?
Multi-currency is supported. You can issue and redeem in the currencies you operate in and align gift card rules with each market.
Can I issue store credit or refunds to a gift card?
You can load value onto a card for returns or goodwill credit, set expirations, and track every adjustment for clear audit trails.
Can customers check balances and redeem partially?
Yes. Expose balance lookups in your account area or checkout, and allow partial redemptions so any leftover value remains on the card.

Are you optimizing incentives or just running them?