Beginner’s Guide to Promotions Psychology

  • Learn the top-secret methods for boosting promotional campaigns.
  • Thumb through plenty of tested marketing and sales psychology tricks. 
  • See examples of how global brands use marketing psychology in their campaigns.


Download the marketing psychology of promotions playbook

Any sales promotion should bring value to both your customer and your business. The psychology behind promotions boils down to leveraging the gaps between consumers’ perceived value of something and your cost to provide it. From FOMO to the rule of 100, learn how to raise the bar and build better promotions with a few tweaks here and there.

Download the Complete Guide to Psychology of Promotions to build offers that consumers value but cost you very little. 

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