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(Swell Rewards)
Loyalty & Referral API

Drop cookie-cutter solutions and switch to API-first
loyalty & referral programs.
UI shot of the referral validation rules builder and a message with a referral code.

Voucherify vs. Yotpo (Swell Rewards)

What features make Voucherify a Yotpo competitor? Are you having doubts about Yotpo pricing and features for your loyalty & referral programs? Yotpo made a name for itself as a marketing platform in the space of Automated User Reviews and UGC Management. With the incorporation of Swell Rewards into their system, Yotpo started to offer loyalty and referral programs as part of their solution. But does the Yotpo approach meet the demands of future-oriented enterprises?

Why choose Voucherify over Yotpo?

Voucherify is a great alternative to Yotpo Rewards with much more to offer. Voucherify is not only a flexible loyalty & referral powerhouse but also an API-driven promotion engine that will cover all your promotional needs. Discounts, gift cards, referral schemes, rewards programs, and giveaways – all with a single (and reasonable) price tag. If you need a promotion engine covering reward programs and referrals, Voucherify is a great option. However, on the contrary to Yotpo Rewards, we are dedicated to building technologically advanced promotions, not managing customer reviews and UGC.
See features
UI illustration presenting different sales promotions.

How Voucherify stacks up against Yotpo loyalty & referrals?

Everything you need to consider when comparing Voucherify and Yotpo Rewards for growing customer loyalty & referrals.

Dedicated solution
As Yotpo Software remains primarily an Automated Reviews tool, their lack of focus on loyalty & referral programs may slow you down. We have been continuously building future-proof loyalty & referral solutions for various industries. As a bonus, you get a dedicated engine for coupons, discounts & gift cards!
Your site, your rules
We built Voucherify as an API-based back-end infrastructure for digital promotions. Unlike Yotpo Loyalty API, we don’t offer premade frontend solutions, such as pop-ups. With Voucherify, the integration method and the final look of your offers are up to you to decide. 
Rewards programs & referrals for the future
With our eyes set on the headless and API-driven future, we developed a tool that can quickly adapt to the ever-changing market challenges that enterprises face. Contrary to fixed rewards software offered by Yotpo Loyalty, a rich set of custom events, earning rules, and attributes ensure data integrity and allow for any loyalty & referral logic.
Best-in-class support
Given a smaller scale, Voucherify offers more personalized technical support, and we provide it without any delay. Get hands-on help from our solution engineers to set up and maintain your reward & referral programs and deliver value from day one. 

The benefits of Voucherify over Yotpo

Loyalty & referral
Automate your programs for multiple market scenarios and maintain them globally with data synchronization API endpoints. Configure programs via a marketer-friendly dashboard and API. 
data integrity
Voucherify API supports programmable campaign creation and maintenance throughout the whole campaign lifecycle. To keep your offers safe, we have introduced user roles and approval workflows that limit offers access to selected users. 
integration time
Speed up the integration with CRM and products synchronization endpoints and webhooks triggered by 50+ events. Make it even faster with native plugins to popular e-commerce, messaging, and CRM platforms. See how Pomelo fast-tracked their referral campaign with Voucherify & Braze. 
Currency-agnostic & flexible API enables you to run programs with custom currency, in any country, and for any brand. Yotpo’s limited API may prevent you from rolling out new programs quickly enough. 
Ready for omnichannel
Besides offering support for loyalty & referral notifications that mark key moments in your programs’ lifecycle, we also offer native plug-ins for top messaging solutions and a built-in distribution engine with a flexible email editor. 
Complete rewards suite
Surprise users with rewards tailored to their profiles in single- and double-sided programs, including products, non-monetary incentives, and loyalty points as cash. Set different rewards and points criteria for different tiers to gamify your programs. 
UI shot of the top 5 rewards and loyalty members list.

All promotions with
one holistic tool

Voucherify provides dedicated solutions for every promotion type – coupons, auto-applied discounts, referrals, gift cards, rewards programs, and giveaways. Our promotions can be stacked and extended with third-party data to create personalized customer experiences.

  1. Custom attributes, dynamic geofencing, and validation rules that make any use case possible.
  2. Detailed single customer views & customer activity dashboard.
  3. Complete white-label solution and custom implementations for Enterprise clients.
  4. Comprehensive analytics for tracking performance at an incredibly granular level.
  5. Customizable customer cockpits that act as digital wallets.

Boost retention without overpaying

Contrary to Yotpo Loyalty, we don’t base our pricing on orders. We don’t want to punish you for being successful. Instead, you pay for the actual platform usage (redemptions). All to make Voucherify the right choice on your schedule.
  1. Prolongable 30-days free trial with all functionalities.
  2. Upgrade, downgrade & cancel any time policy.
  3. Monthly contracts, not annual. 
  4. Custom SLAs for Enterprise plans.
  5. All features are available in the lowest plan to let you start small and scale fast.
See Pricing


A custom plan for mission-critical projects
Custom pricing
Contact sales
Custom API limits
Enhanced Security & SLA
Enterprise account administration

Enterprise-focused approach to loyalty & referrals

Read how leading brands use Voucherify to enhance customer experience with personalized loyalty & referral solutions.

Multiple systems

In the enterprise context, the speed of integration depends on how quickly software engineers can understand the platform, its features, and limitations. Being a developer-friendly solution, Voucherify comes with plenty of development-oriented tools that make day-to-day integration tasks easier. 
  1. Multiple programming libraries & SDKs.
  2. Open API Reference and documentation.
  3. 20+ native integrations with your favorite martech tools.
  4. Customizable UI widgets that won’t slow down your site.
  5. Freedom to choose any frontend framework or channel.
Explore integrations
Illustration of Voucherify logo surrounded by logo from integration partners, including Braze, Segment, and MailChimp
World map graphic presenting different campaigns run in different parts of the world and currencies

cloud deployment

Achieve better application response times and overall performance by launching your loyalty & referral programs anywhere. In a multi-national context, separate deployments enable security and performance customization, including API throttling. Thanks to secure infrastructure, we help clients run mission-critical projects, handling millions of redemptions and hundreds of thousands of API calls per hour.

Are you wasting time and money on digital promotions?

It’s time for a change.