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Evolve loyalty programs with adaptive rules

Most loyalty programs fail quietly. They hand out points, hope for repeat purchases, and then wonder why nothing changes. This tour shows how Voucherify makes your loyalty logic flexible and testable.

Static loyalty programs quickly lose value. Voucherify helps you launch adaptive point logic, dynamic tiers, and real-time notifications, so your program stays relevant and drives repeat purchase.


What's in the tour?


  • Reward any behavior, not just purchases: Test points for custom actions and events.
  • Control earning and redemption windows: Enforce enrollment, expiry, and timing rules.
  • Calculate rewards dynamically: Adjust points based on cart context, tier, or metadata.
  • Delay rewards to prevent abuse: Add pending periods before points activate.
  • Run loyalty experiments safely: Test double points, seasonal rules, or temporary tiers.
  • Define tier progression intentionally: Level users based on balance, actions, or time.
  • Test flexible redemption models: Exchange points for discounts, products, or perks.
  • Trigger real-time loyalty notifications: Keep users informed as state changes.
  • Monitor loyalty performance live: Track balances, redemptions, and trends.
  • Evolve logic without resets: Adjust programs without restarting campaigns.

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