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Understanding API-Based Platforms: A Guide For Product Managers

How to build the right digital product? Data-driven approach, API -based platforms - the key to the right platform strategy. API-based platforms basics explained.

Understanding API-Based Platforms: A Guide For Product Managers

API-based solutions are becoming a critical building block of modern digital products. What are they? How can they impact your design process? Finally, how to evaluate them without bothering your software team?

Read our recent article on Smashing Magazine https://www.smashingmagazine.com/2019/01/api-based-platforms-product-managers

This post is a part of a series of posts intended for marketers who want to understand technology better.

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Achieve Your Business Goals With Personalized Promotions

  • Learn the top benefits of discounting.
  • Find inspiration for your next coupon campaign.
  • See the dos and dont's of coupon marketing.

The benefits of API-first approach for promotions and loyalty programs

  • Learn how API-first platforms work.
  • See how international brand supercharged their promotions with API-first loyalty program.
  • Read how digital teams can benefit from API-first solutions.

Learn how Voucherify can help you leverage marketing psychology for more engaging promotions.

  • Learn what are the most popular marketing psychology tricks.
  • See examples of how other brands leverage psychology to increase sales.

Explore 10 Coupon Campaign Setups in Voucherify

  • Find inspiration for your next promotional campaign.
  • Learn the most popular coupon campaign setups.
  • See how to recreate the campaigns step-by-step in Voucherify.

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