What is a loyalty point multiplier?
Loyalty points multiplier is the multiplier used to calculate how many loyalty points customers get for their purchases or other actions.
For example, every 1$ spent equals 1 loyalty point earned using a multiplier of 1, whereas every 1$ spent equals 10 points earned uses a multiplier of 10. The multiplier is defined in the earning rules of a loyalty program and does not have to be specifically mentioned.
Voucherify also offers different point multiplication based on a loyalty tier. For example, members of a VIP tier get double points multiplier, which allows them to derive higher value from the program.
To learn more about building loyalty programs, visit our Help Center.