We use cookies to help us improve, promote, and protect our services. By continuing to use the site, you agree to our cookie policy

Accept
arrow pointing left
go to cookbook
Acquisition
Online to Offline Discount Coupons

Online to Offline Discount Coupons

Offer discount coupons online that can be used both online and offline.

Example

Launch a 10% discount coupon promotion, send the unique discount coupons via your mobile app to those customers who have an account created in your store and have your mobile app installed. Offer both, online and offline possibility to use the discount either by entering it at the checkout in your e-commerce store or by showing a QR code at the checkout counter in store.

arrow pointing left
go back
Acquisition
Online to Offline Discount Coupons

Online to Offline Discount Coupons

Offer discount coupons online that can be used both online and offline.

Example

Launch a 10% discount coupon promotion, send the unique discount coupons via your mobile app to those customers who have an account created in your store and have your mobile app installed. Offer both, online and offline possibility to use the discount either by entering it at the checkout in your e-commerce store or by showing a QR code at the checkout counter in store.

Main Benefits

Having a consistent omnichannel customer experience is a great approach to attract and retain customers. If you have both, offline and online establishments, your customers would expect to have the same types of promotions available in both places. 

Having the possibility to use the coupons offline can motivate customers to visit your store which is highly beneficial to discover, touch, and try on your products, especially in cases where the products should be tried on like clothes, shoes, or perfumes.

Best Practises

  • You can also send the discounts via SMS, email or any other channel where customers could possibly access it in-store. 
  • This is indispensable for businesses who have a website or app but do not sell online, just in-store. That way you can deliver the promotions to your customers and let them use them offline. 
  • The promotional QR code should work offline on the mobile app.
  • Make sure to limit the use of the discount only to the holder of the discount (make it non-transferable). Make the discount codes unique to avoid fraud.

Learn from Leaders

No items found.

Are you wasting time and money on digital promotions?

It’s time for a change.