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Incentive Distribution Definiton

In Voucherify, distribution is the act of sending promo messages that include unique codes (coupons, gift cards, loyalty cards, referral codes), inform customers about new promo campaigns, or carry other content. 

How does Voucherify manage incentive distribution?

With API, users can plug Voucherify into any preferred distribution channel which allows businesses to keep their messaging consistent. Voucherify offers a set of native integrations with popular messaging tools. Voucherify also offers webhooks to send real-time notifications to selected URLs informing users about specific events. 

However, the most important distribution feature is the Distribution Manager which can be accessed via a web dashboard. Distribution can take two forms:

  • Automatic – acts as a continuous stream of messages each time distribution is triggered. It can be triggered by a variety of triggers, including custom events
  • Manual – targets only specific customers (individuals or segments), it is a one-time action. 

What distribution channels does Voucherify offer?

Voucherify offers the following distribution channels out-of-the-box:

  • Email using Voucherify as an email provider
  • Email using external provider (SendGrid, Mandrill, Mailgun)
  • SMS (Twilio, CM Telecom, Textlocal)
  • ActiveCampaign
  • Braze
  • MailChimp
  • Intercom
  • Webhook

Voucherify lets users combine multiple channels such as email, SMS, push notifications, webhooks, live chat, ads, and web channels to create a truly unique experience for customers. Voucherify’s flexible API allows users to create custom integrations with other platforms as well. 

Voucherify provides customizable message templates that can be branded with visuals, logos, brand colors, fonts, variables, and more. To help prevent false spam reports and to respect the privacy of customers, Voucherify follows a strict Anti-Spam policy. 

The platform also allows users to manage custom marketing permissions and opt-in consents to make sure that messaging is compliant with GDPR and other data-related policies.

To learn how to set up distribution, visit Help Center.

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