Promotion Tier Definition

A promotion tier (level) is a separate level within a cart promotion that usually offers a higher discount for meeting a higher campaign condition, most typically a larger order amount. Promotion tiers are used to gamify a promo campaign, increase user engagement and increase AOV by offering better discounts at higher levels and order sizes. 

For example, you can set up a tiered promotion (otherwise known as a staggered promotion) featuring such tiers (levels): 

• For orders below $30, give 5% off
• For orders below $50 but above $30, give 10% off. 
• For orders above $50, give 20% off.

To learn how to build tiered promotions, go here.