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Omnichannel incentives to grow customer engagement

How Braze works?

Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty.

How to make the most of Voucherify and Braze?

With this integration, you can send Voucherify codes to customers via your Braze account and share Voucherify events with Braze. You can also keep your customers updated about their progress in your loyalty program or other events such as loyalty points expiration. But, there’s more. Thanks to Braze built-in messaging automation functionality, your incentives will reach the audience at the right time and context defined by individual user actions or API triggers. With this integration in place, you ‍will exceed customer expectations by keeping your audience posted about upcoming promotions or sending coupons directly to their devices. 

There are 5 ways to integrate Voucherify with Braze:

  • Connected Content – Voucherify API will share information with Braze, and with a simple code snippet, Braze can send a message containing any information pulled from Voucherify API.
  • Custom Attributes – with custom attributes you will be able to share important properties between Braze and Voucherify, such as promo codes or expiration dates.
  • Promo Codes List – export Voucherify promo codes and use them in your Braze account through code list functionality.
  • Custom API Integration – select the most crucial elements of both platforms and tailor them to the needs of your campaigns with a fully custom API-based connection.
  • Event sharing – with Braze Inbound Integration, you can send custom events from Voucherify API to Braze.

Why use Voucherify and Braze for coupons and promotions?


Integrating Voucherify and Braze allows you to create and send personalized coupon campaigns and cart promotions directly through Braze’s messaging channels. Voucherify works alongside Braze, ensuring that your discount coupons reach customers at the right time and place, driven by real-time customer actions.


  • Personalized coupon campaigns – Generate unique coupon codes in Voucherify and deliver them through Braze’s multi-channel messaging (email, SMS, push notifications, etc.).
  • Coupons based on customer actions – Use Braze’s automation capabilities to send coupons in response to specific customer events, such as a cart abandonment or a new sign-up.
  • Real-time delivery and tracking – Monitor coupon redemptions and customer interactions in real time, ensuring that your promotions are both timely and effective.
  • Advanced integration – With API sharing, custom attributes, and event sharing, you can efficiently manage promo codes and track customer engagement.
  • Omnichannel experience – Send coupon codes through email, in-app notifications, or any other channel supported by Braze, ensuring enhanced customer experience.

Learn more: How to Create Personalized Promotions with Braze?


How to connect Voucherify and Braze for coupons?


To connect Voucherify and Braze for coupons, follow these key steps based on their integration options:


  1. Connected Content – Use a Voucherify API call within Braze to dynamically send coupon codes in personalized messages. Add the code snippet into Braze's messaging campaigns to pull and display coupon data pulled from Voucherify.
  2. Custom attributes – Sync key data like promo codes, expiration dates, or campaign details between Voucherify and Braze. This allows Braze to use Voucherify data in personalized messaging.
  3. Promo codes list – Export Voucherify promo codes and import them as a code list in Braze. This is useful for bulk campaigns.
  4. Custom API Integration – Develop a tailored API-based connection to share only crucial data and features between the two platforms, giving you full flexibility for campaign needs.
  5. Event sharing – Use Braze’s inbound event sharing to receive real-time updates on Voucherify events, such as when a customer redeems a coupon, triggering follow-up messages in Braze.

Make the most of Voucherify and Braze for coupons and promotions


Braze’s behavioral targeting allows you to trigger voucher distribution based on user actions, like hitting a loyalty milestone or reaching specific engagement thresholds. Braze also supports event tracking, so when a customer redeems a voucher via Voucherify, you can trigger follow-up communications such as thanking the user or sending additional offers.

Why use Voucherify and Braze for loyalty programs?


With Voucherify and Braze, you can run loyalty programs that keep customers engaged by sending them real-time updates about their points, rewards, and tier status through Braze’s messaging tools. Whether you want to notify customers about expiring points, new rewards, or loyalty program milestones, this integration ensures that your messages are timely and personalized.


  • Loyalty progress notifications – Keep customers updated on their loyalty status by sending real-time messages about points accumulation, tier upgrades, or rewards redemption.
  • Automated reward distribution – Use Braze’s automation to send rewards when customers reach specific milestones, such as making a certain number of purchases or reaching a new loyalty tier.
  • Personalized loyalty experiences – Braze’s segmentation capabilities allow you to send tailored loyalty program messages to specific customer groups, keeping engagement high.

Learn more: How to Build a Loyalty Program with Braze and Voucherify?


How to connect Voucherify and Braze for loyalty?


To connect Voucherify and Braze for loyalty programs, follow these key steps based on their integration options:


  1. Connected Content – Use a Voucherify API call within Braze to dynamically send loyalty codes and rewards in personalized messages. Add the code snippet into Braze's messaging campaigns to pull and display loyalty data pulled from Voucherify.
  2. Custom attributes – Sync key data like loyalty codes, expiration dates, or program details between Voucherify and Braze. This allows Braze to use Voucherify data in personalized messaging.
  3. Promo codes list – Export Voucherify loyalty codes and import them as a code list in Braze. This is useful for bulk campaigns.
  4. Custom API Integration – Develop a tailored API-based connection to share only crucial data and features between the two platforms, giving you full flexibility for campaign needs.
  5. Event sharing – Use Braze’s inbound event sharing to receive real-time updates on Voucherify events, such as when a customer earns loyalty points, redeems a coupon, triggering follow-up messages in Braze.

Make the most of Voucherify and Braze for loyalty


Use Braze’s automated messaging to notify customers about their loyalty points, rewards, or upcoming expiration dates. This ensures customers stay engaged and motivated to interact with your loyalty program.


Learn more: Introducing Open Source Loyalty Accelerator for Omnichannel Retail


Loyalty accelerator for Voucherify and Braze

Why use Voucherify and Braze for referral programs?


Referral programs can drive significant growth, and with Voucherify and Braze, you can run referral campaigns that are personalized and effective. By integrating both platforms, you can automatically send referral codes and track referrals while keeping customers informed about their referral rewards and progress through Braze’s messaging system.


  • Automated referral tracking – Voucherify manages referral tracking and reward distribution, while Braze keeps customers informed about their referral status.
  • Customizable referral rewards – Use Voucherify to create flexible referral rewards for both referrers and referees, and send personalized referral updates through Braze.
  • Real-time notifications – Send real-time notifications when a customer’s referral is successful or when they earn a referral reward.

Learn more: How to Run a Referral Program with Braze and Voucherify?


How to connect Voucherify and Braze for referrals?


To connect Voucherify and Braze for refer-a-friend programs, follow these key steps based on their integration options:


  1. Connected Content – Use a Voucherify API call within Braze to dynamically send referral codes and rewards in personalized messages. Add the code snippet into Braze's messaging campaigns to pull and display referral data pulled from Voucherify.
  2. Custom attributes – Sync key data like referral codes, expiration dates, or program details between Voucherify and Braze. This allows Braze to use Voucherify data in personalized messaging.
  3. Promo codes list – Export Voucherify loyalty codes and import them as a code list in Braze. This is useful for bulk campaigns.
  4. Custom API Integration – Develop a tailored API-based connection to share only crucial data and features between the two platforms, giving you full flexibility for campaign needs.
  5. Event sharing – Use Braze’s inbound event sharing to receive real-time updates on Voucherify events, such as when a customer refers a friend, redeems a coupon, triggering follow-up messages in Braze.

Make the most of Voucherify and Braze for referrals


With Braze’s Event Sharing and Custom API integration, you can track and trigger messages based on referral events. Use this to send timely referral updates and encourage customers to share more.


Learn more: How Taxfix increased referral registrations by 95% with Voucherify and Braze?

Are you wasting time and money on digital promotions?

It’s time for a change.