White paper: Coupons in Email Marketing

Is email marketing dead?

It isn't. Actually, email marketing is as good as ever, and today’s stats make it a must for marketers and modern promotion infrastructure.

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Although, worldwide usage of promotional emails has made people very demanding for content their receive. Sending emails for masses is no longer enough, receivers need well-targeted and personalized messages worth their attention.

To help you implement a sophisticated form of a modern email marketing and achieve your marketing goals we’ve made a whitepaper which covers the idea of personalized coupons in emails. Why coupons? It was already proven that a combination of email and appropriate incentive really works for business and increases emails’ efficiency

“Email campaigns that offered recipients a coupon had a 34% higher unique click rate.”