Create a promotion that offers a free product with each qualifying purchase. In this recipe, a fashion brand gives customers a free limited-edition tote bag made from recycled materials when they spend more than $100.
This setup helps you move excess stock, promote a specific product, and increase the perceived value of the offer without relying on a standard discount. Because you choose the gift, you can offer an item with a relatively low cost to your business but high value to the customer.
The recipe adds a free product when the customer meets defined promotion criteria, such as a minimum order value, specific products in the basket, or a required number of items. In the example, spending above $100 unlocks the free tote bag.
Use a gift that feels attractive to customers, such as a limited-edition item, and define clear qualification rules based on cart value or basket composition. To reduce friction, add the free product to the cart automatically once the promotion conditions are met.
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