Sending messages when customers are close to the store or venue about the promotions they could use there makes it more probable they will actually use the offer. It is a good way to remind the customers they are next to your location. Geofencing is not a built-in feature in Voucherify but it can be done using our integration with Radar.
- Geofence-based campaigns work well for brick-and-mortar stores, restaurants, hotels and other venues.
- You can send various campaigns using geofencing, from loyalty through promotions and offers to notifications.
- You can add some gamification to geofencing by, for example, encouraging customers to visit your location by granting them a discount for future purchases if they enter the store or giving them loyalty points for every store visit.