How Michelin runs the Better Motion loyalty program with Voucherify?
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2022-10-19 5:00 pm
Purchase Frequency Coupon Campaign
Purchase Frequency Coupon Campaign

Offer discount coupons to customers who have purchased from you X times already.

Example

You can launch a $5 off discount for new customers, $10 off for the second order, and 40$ off for the thrid order above $100.

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Retention
Purchase Frequency Coupon Campaign

Purchase Frequency Coupon Campaign

Offer discount coupons to customers who have purchased from you X times already.

Example

You can launch a $5 off discount for new customers, $10 off for the second order, and 40$ off for the thrid order above $100.

Main Benefits

This is a great type of promotion to incentivize customer retention and make your customers come back to your store. It is also a good way to keep your customers engaged over a longer period of time.


Program rules

Best Practices

  • It will work best if you analyze and determine after how many purchases your customers usually churn and launch the promotion around the last purchase before the churn to motivate them to come back to your store. 
  • You can offer percentage, dollar discounts, gift vouchers, or free shipping to keep the promotions varied.
  • You should set the offer to be usable only once per customer and only for certain orders.

Learn from Leaders

Are you wasting time and money on digital promotions?

It’s time for a change.