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Acquisition
Auto-applied Cheaper Yearly Subscription

Auto-applied Cheaper Yearly Subscription

Make your yearly subscription cheaper than a monthly one to encourage more long-term subscriptions.

Example

Create an automatic promotion for 20% off the yearly subscription plan compared to paying a monthly subscription.

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Acquisition
Auto-applied Cheaper Yearly Subscription

Auto-applied Cheaper Yearly Subscription

Make your yearly subscription cheaper than a monthly one to encourage more long-term subscriptions.

Example

Create an automatic promotion for 20% off the yearly subscription plan compared to paying a monthly subscription.

Main Benefits

With this type of incentive, you promote advance payments that bring you more liquidity and certainty that customers will stay with you for longer.

Best Practises

  • Make sure this incentive is applicable once per year and will not accumulate the 20% discounts over the years, making it too cheap for customers who stay around for years. 

Learn from Leaders

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