CASE STUDY
How Pomelo attracted thousands of customers with personalized coupons?
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Cheaper Yearly Subscription

Make your yearly subscription cheaper than a monthly one to encourage more long-term subscriptions.

Example

Create an automatic promotion for 20% off the yearly subscription plan compared to paying a monthly subscription.

See how to do it with Voucherify
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Best Practices

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Make sure this incentive is applicable once per year and will not accumulate the 20% discounts over the years, making it too cheap for customers who stay around for years.
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Ensure that the promotion stands out on your website. You can use bold colors to draw attention to it.
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Main benefits

With this type of incentive, you promote advance payments that bring you more liquidity and certainty that customers will stay with you for longer.


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