CASE STUDY
How Pomelo attracted thousands of customers with personalized coupons?
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Coupon Campaign for New Customers

Special discount for new customers, preferably usable once.

Example

If a customer signs up for your service or creates an account, send a 10% discount code on the next purchase via a personalized email message.

See how to do it with Voucherify
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Best Practices

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You can freely customize your coupon codes’ patterns to make them more user-friendly and relevant to your messaging.
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To prevent the same customer from using the offer multiple times, assign the code to his/her profile. Also, check the customer’s email address for uniqueness and aliases.
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Alternatively, you can launch this campaign as a cart promotion. This way, you won’t need to send unique codes to your audience. Instead, you can display a promotion to all new customers and apply it automatically if visitors meet the predefined promotion criteria, i.e., are new to your brand.
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Main benefits

Nothing says “welcome” more than a sweet deal. This gesture will encourage new customers to come back to buy your products or use your services.


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Run flexible promotions without wasting developers' time