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Offer a happy hours discount for your customers with a standalone voucher code shared via Instagram or other social media channels.
As a fashion retailer, you can share with your Instagram followers happy hours voucher code to insert at the checkout that will be valid only in a specific timeframe.
Offer a happy hours discount for your customers with a standalone voucher code shared via Instagram or other social media channels.
As a fashion retailer, you can share with your Instagram followers happy hours voucher code to insert at the checkout that will be valid only in a specific timeframe.
Encourage consumers to purchase sooner than they would otherwise. It helps to keep a steady stream of income (to boost off-peak hours/months). By maintaining a consistent promotional activity you can grow following on Instagram and build a stable community around your company.
Lele Sadoughi, the accessories brand, launched virtual happy hours on Instagram with one product discounted by 50% each day. Lele Sadoughi is a traditionally not-discounting luxurious brand. But, due to COVID-19 and competition breathing on its neck, the brand started off with discounting marketing. The campaign was a success due to the urgency effect and the right channel (Instagram). The discounts were not excessive and so they did not spoil the brand image as less luxurious.
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